Spaghettini Restaurant
BEVERLY HILLS, CALIFORNIA
A jazz-inspired brand identity and collateral for the high-end Italian eatery and live music venue in Beverly Hills—combining fine dining with world-class musical entertainment.
A chef and a saxophonist
walk into a bar…
Wait, you’ve heard this one before?
This high-end Italian eatery and Dave Koz-curated music venue made its debut along the New Restaurant Row of Beverly Hills on Canon Drive. The brand architecture conveys a sense of sophistication appropriate for the iconic zip code, an aesthetic that is integrated seamlessly into the full complement of produced items—in-restaurant materials, ad campaigns, website, signage, stationery package, and the design of the waitstaff’s modern working wardrobe.
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Design & Direction: DK Yates
Copy & Direction: Bob Satmary
Client: Spaghettini Restaurant
Agency: Y&Co.